Consider the detail of this hand block printed wallpaper and a table made locally in the village. Understanding the objects history and journey adds far more value to the luxuriousness of the scheme than the any price tag could!
I was reading 'Molloy Management's blog' today and a number of points that J.Molloy raises really resonated with me. It inspired some thoughts of my own which I wanted to share with you.
The article itself is a guide to helping interior designers create a brand that is known for and thought of as the ultimate in luxury by the client. She analyses what it is that makes a client feel they have received the ultimate interior design experience.
A number of clients come to me because they have fallen out of love with the process having started it alone, despite being full of expectation and optimism. I really agree with Molloy; it is crucial that you, the client, get a huge amount of joy out of the journey and this is achieved through working closely with your designer, because it is your designers duty to make every part of the process feel unique, luxurious and special. This is often done by creating a journey for the client, bringing to life along the way every object, design scheme and piece of furniture and why they are so precious and important and the story that they are telling. The designers job, through their knowledge is to give meaning to a scheme or an objet that re-invigorates the clients excitement for the details as well as the overall project.
Fundamental to this journey is the relationship between the client and designer. It has to be built on the Designers core values, consistency of delivery, integrity, listening skills and commitment to the project and every tiny detail along the way. When these values are strong, the client can relax and really enjoy the journey.
I believe that luxury is rarely about the expense of an object or a scheme or a project. It's absolutely about how the objects, individually and collectively make the clients feel and this is influenced ultimately by an understanding of how special and important the pieces are which is conveyed by understanding and appreciating their history.
To quote Molloy, 'it is our duty as and our privilege as designers to put meaning into everything we sell'... it is through meaning that things acquire value and so become luxurious.
